Episode 16: Evoking emotions through your personal brand with Dr Nathan Jones

Welcome to episode #16 of The Thought Leader Show, hosted by Bec Sands and Andrés López-Varela. This ep is available on Spotify and Apple Podcasts, and if you enjoy it, we would love it if you could please subscribe, leave a review, and share it with your friends.

In this ep, we interview Dr Nathan Jones, a TEDx speaker and the director and founder of the Mood Institute, a social enterprise that delivers innovative, evidence-based emotional skills training to organisations. He is a PhD candidate in Emotion Science at the University of Adelaide, where he developed and validated a new data-driven approach to understanding and measuring emotion using intuitive visual cues. With over 21 years of experience as a course presenter and voiceover artist for leading national and international companies, Nathan has shared his insights on stages including the World Congress on Positive Psychology, Mumbrella360, the QUT Leadership Coaching Conference and more, and has been featured in media outlets including The Sydney Morning Herald, The Daily Telegraph, Sky News Breakfast, ABC Radio, and The Age.

Show Notes

00:07 Introduction to The Thought Leader Show and our guest today, Dr Nathan Jones 

04:03 How Nathan describes his personal brand in a nutshell and how his research around emotions ties in

06:44 The fallacy of ‘build it and they will come’ and why this doesn’t work

10:15 Nathan’s mindset journey around building a personal brand and why he’s willing to do what it takes to put his work out into the world 

11:50 How Nathan makes the mission the main thing and cultivates the courage to put himself out there 

15:30 Nathan’s take on thought leadership and our discussion on courage and storytelling around the two elements of thought and leadership

21:00 How Nathan has brought academia into his thought leadership, why labelling our emotions is important, and how colours help inform our emotions

26:30 The ‘Thought Leader Five’ rapid-fire questions with Nathan

Connect: 

https://www.instagram.com/mood_institute

https://www.linkedin.com/company/moodinstitute/ 

https://www.linkedin.com/in/drnathanjones/

Website: mood.com.au  

Further resources:

The Six Pillars of Self-Esteem by Nathaniel Branden

The Thought Leader Show features in the Feedspot Top 45 Australian Leadership Podcasts

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Episode 17: “As fierce as f*&k and as compassionate as Buddha” with Marion Fulker

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Episode 15: Why the algorithm doesn’t hate you – your content just sucks with Edwin Smith