Episode 12: Our top five lessons from Season 1 of The Thought Leader Show when it comes to building your personal brand as a thought leader
Our top five lessons from Season 1 of The Thought Leader Show when it comes to building your personal brand as a thought leader
Welcome to episode #12 of The Thought Leader Show, hosted by Bec Sands and Andrés López-Varela. This ep is available on Spotify, Stitcher and Apple Podcasts, and if you enjoy it, we would love it if you could please subscribe, leave a review, and share it with your friends.
This is the final ep of Season 1 of the show, and it’s a little different! In this ep, Andrés and I chat through five key learnings from our guests on the season about building a personal brand as a thought leader, and the overarching themes that came out of the conversations that can support YOU as well. We hope you’ve loved Season 1, and we can’t wait to be back in a few months for Season 2, where we’ll be interviewing further incredible thought leaders to get their learnings and takeaways from their own journeys to support you on your thought leadership journey too.
Show Notes
02:20 The number one lesson we’ve taken out of season one when it comes to building your personal brand as a thought leader
04:06 Why embracing different channels and mediums is key when it comes to building your brand, rather than focusing on one particular place
06:02 Why the basics work to move the needle forward, and why it’s imperative to build these foundations for your personal brand
06:42 The number one key ingredient to guarantee success when you’re building your personal brand – regardless of how many followers you have, or the size of your audience
08:00 Why relationships are SO important when it comes to building your personal brand
09:20 How personal brand building is a journey, why it’s so important to evolve this over time, and the number one factor that will help you do this
12:05 Why you should start to explore your personal brand BEFORE you’re ready
14:00 How to maximise the content you have by atomising larger pieces of content
16:30 Our experience speaking at State of Social in Perth, key learnings from speaking at events and lessons you can take if you’re looking to speak publicly too
